Vintage West End Watch Co Sowar Prima Automatic Black Military Dial Date 35mm

About this watch

A vintage West End Watch Co. Sowar Prima automatic. The black dial carries luminous Arabic numerals, a railway minute track, the "West End Watch Co Sowar" script, the Prima cross logo and "Automatic", with a date window between 6 and 7 o'clock.

The 35mm stainless-steel case (excluding crown) has a decagonal screw-down caseback. Inside is a Swiss 17-jewel automatic with signed rotor and quick-set date. It comes on an 18mm white leather strap with contrast stitching, with a West End presentation box.

Brand heritage

The West End Watch Co. was founded in 1886 in Bombay as a Swiss firm, selling watches made in the Swiss Jura to India and the East. Its robust watches were worn by soldiers, railwaymen and civil servants across India, the Gulf and beyond. The Sowar line (the word means a cavalryman) dates back to the First World War, and the Sowar Prima became the brand's best-known water-resistant everyday watch.

Why this one is special

• Military-style black dial with luminous Arabic numerals
• Swiss automatic with quick-set date
• A brand with deep roots in India and the Gulf
• Comes with a West End box

Specifications

• Brand / Model: West End Watch Co. Sowar Prima
• Era: 1970s
• Case size: 35 mm excluding crown, stainless steel, approx. 12 mm thick
• Caseback: decagonal, screw-down
• Movement: Swiss automatic, 17 jewels, signed rotor, quick-set date
• Functions: hours, minutes, centre seconds, date
• Dial: black with luminous Arabic numerals
• Strap: white leather, 18 mm

Condition

Pre-owned vintage condition. The brushed case is sharp and the dial is clean. The quick-set date was working at the time of listing. As with any vintage watch, it is sold as a collectible, water resistance is not guaranteed and timekeeping may differ from a modern watch. Please check all photos carefully as they are part of the description.
Working at time of listing.

What's included

The watch and a West End presentation box.

Shipping & Returns

Ships from Cairo, Egypt. Please see the shipping and returns details in this listing.