Vintage Cronel Marlboro Promotional Watch 17 Jewels Manual Wind Blue Dial 35mm

Vintage Cronel – Marlboro Promotional Dial – Swiss Manual Wind 17 Jewels – Blue Sunburst Dial with Date – 35mm – 1970s

A 1970s promotional watch by Cronel with a Marlboro dial. The deep blue sunburst dial carries the red Marlboro script logo, applied baton markers and "12" numeral, slim baton hands, a date window at 3 o'clock and the Cronel crown logo with "17 Jewels". The cushion case has a brushed, textured top surface and measures approximately 35mm, with a stainless steel back marked with the Cronel logo, "Waterresistant", "Stainless Steel Back", "Swiss Made", "Shockprotected" and "401". Inside is a Swiss manual-wind movement with 17 jewels. It is fitted with a later black croc-embossed leather strap, 20mm wide.

Brand heritage

Cronel was the budget line of the Swiss watchmaker Camy, the house founded by the Stroun family and based in Geneva from 1943. Cronel watches used simple, robust Swiss mechanical movements and were sold widely in export markets through the 1960s and 1970s.

Model history

Promotional watches carrying the logos of well-known brands were produced in large numbers in the 1970s, both as retail premiums and as gifts for staff and distributors. Tobacco advertising pieces from this period, of which the Marlboro dial is one of the most recognisable, are now collected as advertising memorabilia.

Specifications

• Brand: Cronel
• Dial: Blue sunburst with Marlboro logo and date at 3
• Period: 1970s
• Movement: Swiss manual wind, 17 jewels
• Functions: Hours, minutes, seconds, date
• Case: Cushion case with brushed top and stainless steel screw back, marked 401
• Case size: Approx. 35mm
• Strap: Black croc-embossed leather, 20mm (not original)

Condition

Pre-owned vintage condition with visible wear consistent with age. The dial shows noticeable spotting and flaking across its surface, particularly around the edge. The case shows wear and scratches, with some plating loss at the edges where base metal is visible, and the caseback shows scratches. Please view all photos carefully, as they form part of the description.

Please note

Please study all photos carefully. They show the actual watch you will receive and form part of the description. As with any vintage watch, it is sold as a collectible, is not guaranteed water resistant, and its timekeeping may differ from a modern watch.

Shipping

Ships from Giza, Egypt, carefully packed, with tracking.

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